Social Media Manager

As Figma’s Social Media Manager, you’ll collaborate with a growing team of brand and social marketers to up-level our social presence on channels around the world. As an IC, your focus will be on combining a deep understanding of community building with platform-level strategy as well as copywriting + ideation abilities to enable best-in-class social first moments.

We are at a unique inflection point at Figma as we’ve expanded from a one-product, one-region presence to a multi-product, global company. How we show up on social is crucial for navigating this transition, and it’s a unique opportunity to lead, take thoughtful risks and build something special.

This is a full time role that can be held from one of our US hubs or remotely in the United States.

What you’ll do at Figma:

• Partner with a growing team of brand marketers, with an emphasis on accelerating our always-on social content and activations
• Further develop our voice for @Figma, inclusive of a clear framework that can inform prioritization and content.
• Nurture and shape engagement across priority social channels, growing both the breadth and depth of Figma’s communities to enable durable growth.
• Define and evangelize an approach for social ideation, one that can be applied across multiple product lines, audience types and brand moments (evergreen and tentpole).
• Embed deeply with cross-functional teams, proactively delivering subject matter expertise and social insights to elevate our xfn work.
• Present ideas and recommendations, inspiring confidence via compelling presentations that excite, influence and accelerate strategic growth.
• Collaborate to proactively develop, map and implement copy and content across all of Figma's social channels.

We'd love to hear from you if you have:

• 5+ years working in digital/social marketing with experience managing communities and social channels, designed to appeal to multiple audience types and personas and bring it to the “real world.”
• Proficiency for turning social data into actionable insights at both a content and campaign level, with a proven track record of identifying unexpected or untapped opportunities.
• Proven ability to concept and drive the development of high profile social activations, including leading cross-functional brainstorms and working sessions to identify and refine the highest-potential ideas.
• Adept at crafting and refining social copy and creative, pairing platform-level best practices with deep situational expertise (ex: product launches vs. live events vs. owned assets) to create campaigns and content optimized for specific brand moments.
• Experience nurturing + growing complex social communities; experience managing across multiple personas and/or product lines preferred.
• Proven ability to lead through collaboration, with the ability to inspire confidence across XFN partners at all levels through subject matter expertise, diplomacy and executive presence.