Social Media Manager

You will be the voice, storyteller and creative engine behind our social presence. From developing storylines, writing killer copy, to filming and editing short-form videos — you’ll own the content end-to-end. We want someone who lives and breathes social platforms, knows how to hook an audience, and is comfortable coming into the office (and out in the field) to capture real moments for our brand.

Key Responsibilities

• Develop and maintain a content calendar across Instagram, TikTok, LinkedIn and other relevant social channels.
• Create compelling short-form video (15-60 sec), reels, stories, and static posts — you’ll shoot, edit and publish.
• Write strong, punchy copy tailored to each platform — captions, hooks, CTAs, story voice.
• Jump on emerging trends in social media (especially TikTok/Instagram) and propose new creative formats.
• Engage with our audience: respond to comments, join conversations, build community.
• Collaborate with design/creative/marketing team to align on visuals, campaign themes, brand voice.
• Manage influencer programs.
• Track key social metrics (views, engagement, follower growth, shares) and iterate to improve performance.
• Be onsite in the Bay Area: ready to come into the office, capture video of events/brand-moments, collaborate face-to-face.

Qualifications & Skills

• Bachelor’s degree (or equivalent) in Journalism, Communications, Media Studies or similar.
• 0-2 years of experience (internships/freelance count) in social media content, journalism/editorial or digital media.
• Excellent writing/copy skills — you can craft stories and adapt tone for different platforms.
• Strong video creation/editing capabilities — shooting on mobile or camera, editing in e.g., Premiere, Final Cut, CapCut or similar.
• Platform-savvy: you know Instagram, TikTok, LinkedIn — what works on each, why, and how to optimize.
• Creative, energetic, trend-aware and mobile-first mindset.
• Visual sensibility: you understand what “looks good” in social, what hooks early, what stops the scroll.
• Basic analytics comfort: able to read social metrics and use them to drive next-step decisions.
• Local to the Bay Area, comfortable with in-office presence and field/video capture around the region.
• Portfolio required: provide links to social channels you’ve helped build/managed, and samples of video + copy you’ve created.

Nice-to-Have

• Experience with social-media scheduling/management tools (Hootsuite, Buffer, Sprout, etc.).
• Creator/influencer collaboration experience.
• Basic graphic design skills (Canva, Photoshop) or ability to support visuals.
• Familiarity with paid social campaigns (bonus, but not required).